


every recipe
the custom meal plan
30 days of whole-food meals, written for your week and your tastes, with your own recipe guide and grocery list.
One payment, then the questionnaire. Your plan comes as a PDF, yours to keep, for your own use.
- a questionnaire after you pay, about how you eat now
- your plan as a PDF, within 5 working days of your answers
- your own recipe guide and grocery list

what's inside
Your plan comes together as one PDF, within 5 working days of your answers to the questionnaire.

your 30-day plan
Built around your schedule, your energy levels and personal goals, what you love and what you avoid.

your recipe guide
A recipe guide made for your plan, with seasonal food you can buy where you live.

your grocery list
Everything you need, so shopping is one trip.

yours to keep
No end date. Cook it as often as you like.

a week from the plan
nothing takes longer than 45 minutes

Every recipe can be changed to suit you.
is it for you?
It's for you if
- you want a plan written around your week
- you know what you love and what you avoid
- you want seasonal food you can buy where you live
- you still want your favourite sweet things, in a whole-food version
It isn't for you if
- you need a medical diet: talk to a doctor or a registered dietitian first
- you want calorie counts (the recipes don't show them)
- you would rather start small: the feel-good plan is 14 days
kind words
from people cooking the plan
"So excited to try this! I hate diets and just want to eat healthy whole foods."
good questions
The ones I get most.
I don't have time. Will it work for me?
Yes. The recipes are written for a busy week, with batch cooking and a time on each one. The longest is a 45-minute oven bake, and you can walk away while it cooks.
When does it arrive?
Within 5 working days of your questionnaire, as a PDF: your plan, your recipe guide and your grocery list.
What if I don't eat certain things?
Every recipe can be changed to suit you. It's a guide, not a rulebook. The custom plan starts from what you eat and what you avoid.
I'm not much of a cook. Can I make these?
Yes. The steps are short and clear, and some recipes need no cooking at all.
Is it vegetarian?
Mostly not: most recipes include meat or fish. You can swap them to suit you, or tell me what you don't eat in the custom plan's questionnaire.
Do the recipes show calories?
No. The plans are about eating whole food that you enjoy, not counting it.
How long can I keep it?
For good. Cook it as many times as you like.
The plans are food and cooking guidance, not medical or dietetic advice. If you have a health condition, talk to a doctor or a registered dietitian first.
Rather start small? The feel-good meal plan is 14 days, ready to download straight away.
